Solutions List
SA local newspapers
We are responsible for 2.9 million local newspapers, delivered to homes and businesses in urban South Africa every week. This allows our advertisers to reach the right people, at the right time, in the right environment with one of these print solutions:
ROP
- Traditional newspaper advertising, where the advert forms part of the actual newspaper.
- Any size and/or colour advert.
- Includes intrusive advertising options, where the advert intrudes into the editorial space on the page for additional impact.
Inserts
- Pre-printed adverts inserted into the centre of the newspaper.
- Ideal for showcasing product ranges and specials.
- Can be printed on different types of paper.
- Can be printed to different sizes (1-8-page tabloid or 10-16-page tabloid sizes are the most common).
Single page inserts
- Effective for showcasing smaller product ranges.
- Can be A3 or A4 size.
Layered inserts
- Highlights the different facets of a brand by using three inserts of varying sizes in one consolidated package.
- Ideal for differentiated product categories within one company.
Insert jackets
- Own the shopping environment by placing your message on the jacket that holds the inserts.
- Ideal for motoring, banking, FMCG and CSI brands.
Samples
- Deliver product samples to SA homes via local newspapers.
- Ideal for encouraging risk-free product trials.